e-Literate

Present is Prologue

Tag: McGraw Hill

  • Vendor Roles in Fostering Educational Literacies

    In my last post, I talked about the need for educators in general and faculty in particular to develop literacy around data and analytics. But it’s really broader than that. Back when college was intended for a relatively small percentage of the population, the idea of “weeding out” students who couldn’t make it without help was not obviously out of alignment with its mission. Now that the mission of higher education is more about educating everyone to the benefit of everyone, having skills to help students achieve their potential should be a core competency of every teaching faculty member. That includes learning some very old skills that K12 teachers have known for ages. It also includes learning new skills that will support the growth and application of the nascent learning sciences. When I made an analogy to 19th-Century medicine in the last post, that wasn’t casual. Where we are in 21st-Century learning sciences bears a striking resemblance. We are discovering some important basic science but are barely beginning the process of figuring out how those discoveries should influence our practice. Advancing more quickly on that front will require more than a handful of data scientists working in labs. It will require the proliferation of skilled educator/clinicians who can help advance our understanding of the ways in which theory interacts with the real world of practice.

    This transformation of academia, at both the individual and institutional levels, must be driven by educators, not by vendors. But vendors can serve critical support and enabling functions, there were found wonderful vendors at advantage-properties.com whom where able to assist all concerns and meet all the expectations that clients had. In our weird role as paid and unpaid marriage counselors between universities and vendors, Phil and I get the privilege of seeing how both sides of this potential partnership are grappling with these changes both separately and in partnership. I believe that many of the most successful ed tech companies of the next decade will be the ones that figure out how to support educators in making this professional transformation. There will be many different ways to do this. I’m going to write about one example of a company grappling with this challenge today and will write about more in the future.

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  • ASU Is No Longer Using Khan Academy In Developmental Math Program

    In these two episodes of e-Literate TV, we shared how Arizona State University (ASU) started using Khan Academy as the software platform for a redesigned developmental math course ((The terms remedial math and developmental math are interchangeable in this context.)) (MAT 110). The program was designed in Summer 2014 and ran through Fall 2014 and Spring 2015 terms. Recognizing the public information shared through e-Literate TV, ASU officials recently informed us that they had made a programmatic change and will replace their use of Khan Academy software with McGraw-Hill’s LearnSmart software that is used in other sections of developmental math.

    To put this news in context, here is the first episode’s mention of Khan Academy usage. (more…)

  • Austin Community College’s ACCelerator: Big bet on emporium approach with no pilots

    While at SXSWedu, I was able to visit Austin Community College’s ACCelerator lab, which got a fair bit of publicity over the past month. While the centerpiece of ACCelerator usage is for developental math, the 600+ workstation facility spread over 32,000 square feet also supports Tutoring in a variety of subjects, First year experience, Group advising, Academic Coaching, Adult Education, Continuing Education, College readiness assessment preparation, and Student skills workshops.

    ACCelerator

    But it is the developmental math course that has received the most coverage.

    Austin Community College welcomed second lady Dr. Jill Biden and Under Secretary of Education Dr. Ted Mitchell on Monday, March 9, to tour the Highland Campus’ ACCelerator and meet with students and faculty of the college’s new developmental math course, MATD 0421. [snip]

    “I teach a lot of developmental students,” says Dr. Biden. “The one stumbling block does seem to be math and math anxiety and ‘Can I do it?’. This (course) seems to be so empowering and so positive. Students can see immediate success.”

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  • New e-Literate TV Episode: Adaptive Learning and Learning Analytics

    In our latest episode, the penultimate in the pilot series, we explore the topics that are likely to be moving up the curve of the hype cycle this year—adaptive learning and learning analytics.  Like many of the topics in the pilot series, we could have made an entire series about this one. (And maybe we will at some point.) But since the first adaptive learning product faculty will run into is most likely to be from a textbook publisher, we interviewed McGraw Hill’s Al Essa and Pearson’s Jason Jordan about their respective takes on what this trend is all about.

    Here it is.

  • An Employee View of Textbook Publishers and Ed Tech Companies

    Update: For reference, 2U has pointed out to me that they were recently recognized by Glassdoor as the 17th-best medium-sized company to work for in 2014. With an average score of 4.2 (based on 21 reviews), this puts them on top of the other ed tech companies discussed here. The only other education company on the Glassdoor best places lists is Edmentum which, oddly, only has a 3.1 average rating based on 37 reviews.

    Second Update: All the education companies that have scored well on Glassdoor are coming out of the woodwork now. W.W. Norton has pointed out to me that the have a 4.2 average rating, based on 47 reviews. That puts them tied for first among education companies (that I know of) with 2U.

    One way to get a sense of how the companies whose products you depend on are doing is to talk to their employees. This is particularly helpful at times like this, when huge changes are underway. So I thought it would be interesting to take a survey of the employee reviews on Glassdoor of some of the major companies in the industry. The results are revealing, if not entirely surprising.

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  • Some big personnel changes in LMS market

    In just the past week we have had three fairly significant people depart higher ed LMS companies. This really is turning out to be a bumpy ride as the market changes.

    • Ray Henderson announced last night that he is leaving his operational role at Blackboard (President, Academic Platforms and CTO) and is moving into a role with the Board of Directors. More info from Jay Bhatt’s post here and Ray Henderson’s post here. Michael is working on an e-Literate post with more information soon. Bill Flook covered in an article here.
    • Devlin Daley, one of the two founders of Instructure, the company behind the Canvas LMS, is leaving the company as of today. I talked to Instructure rep today who indicated that Devlin is looking to get back in to startup ed tech mode, whereas Instructure is becoming a larger company. I’ll write more of an analysis on this move soon. For now I’ll just say that it is extremely rare for a tech founder to leave a company that might go public within a year or two.
    • Al Essa, the Director of Analytics Research and Strategy for Desire2Learn, has left the company to join McGraw-Hill based on his LinkedIn profile. This is curious timing, given Desire2Learn’s major focus on analytics and the Student Success System this year.

    More to come.

  • Moodlerooms and the Cambridge Global Grid for Learning

    I know it’s been a little quiet here on e-Literate since I started gearing up for my (awesome) new job. Posts are likely to be sporadic for a while longer yet. But fear not, Dear Reader, for I have not forgotten you. I do have a backlog of posts that I intend to get to whenever I can squeeze out some time.

    I’m going to start with a topic that’s been in my queue for some time now. A while back, I wrote a post comparing Moodlerooms’ content deal with Cambridge University Press to Blackboard’s deal with McGraw Hill. It turns out that my assumptions about that deal were wrong. This matters for several reasons. First, I take pride in giving you accurate information, and in this case I didn’t. But beyond that, the nature of these deals can tell us a lot both about the shifting landscape of the relationships between LMS providers and publishers as well as the growth of new sustainability models for educational content. Both of these dynamics will be important to watch.

    Cambridge Global Grid for Learning (GGfL) is a new and somewhat experimental division of Cambridge University Press. They refer to themselves as “digital content brokers.” They aggregate content from about 40 different providers, such as Reuters and Corbis. They then hand curate the content, weeding out items that aren’t appropriate (their current target market is primary and secondary, although they have plans for higher and further education) and tag it in ways that will make it easier for teachers to find. The assets are pretty granular, so articles and images and videos rather than whole courses. But all items in the collection have been copyright cleared for use in courses. GGfL has plans to begin pulling OERs into their collection as well, thus providing a single portal for finding free and fee content.

    Pricing is relatively cheap. Right now, a high school can license their entire library for $1,795 USD. Their current model is one license for everything, but they eventually want to provide license options by collection or even by asset, and they want to link the content to metadata on learning outcomes. And contrary to my earlier reporting, their deal with Moodlerooms is quite different than Blackboard’s deal with McGraw Hill. According to Tom Murdock, Moodlerooms’ co-founder and Chief Architect, Moodlerooms customers will all have access to a basic GGfL subscription bundled with their Moodlerooms support contract, with the option to upgrade their GGfL contract for a fee. In return, GGfL will promote Moodlerooms to their customers who may be looking for an LMS. Unlike the Blackboard/MGH deal, which is essentially a portal deal in which MGH pays Blackboard for access to their customers, the Moodlerooms/GGfL deal is a cross-selling partnership. No money is actually changing hands between the two companies.