Yesterday Blackboard announced that they acquired Perceptis, a provider of help desk and financial aid support services for colleges and universities. In and of itself, this is not a huge acquisition. Perceptis has 33 clients, offers services that Blackboard was already offering, and has no substantial new technology. But as we approach BbWorld next week, the move provides some early hints into the strategic direction that the company may highlight at the conference.
I had the opportunity to talk with Blackboard’s Vice President of Education Services Katie Blot about the move.