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Tag: Richard Levin

  • Coursera shifts focus from ‘impact on learners’ to ‘reach of universities’

    Richard Levin, the new CEO of Coursera, is getting quite clear about the new goals for the company. At first glance the changes might seem semantic in nature, but I believe the semantics are revealing. Consider this interview with the Washington Post that was published today in the Washington Post [emphasis added in both cases below]:

    Richard C. Levin, the new chief executive of Coursera, the most widely used MOOC platform, wants to steer the conversation back to what grabbed public attention in the first place: the wow factor.

    Sure, Levin said, the emerging technology will help professors stimulate students on campus who are tired of old-school lectures. The talk of “flipped classrooms” and “blended learning” — weaving MOOCs into classroom experiences — is not mere hype.

    “But that is not the big picture,” Levin said in a visit last week to The Washington Post. “The big picture is this magnifies the reach of universities by two or three orders of magnitude.”

    Contrast this interview with Daphne Koller’s December article at EdSurge:

    Among our priorities in the coming year, we hope to shift the conversation around these two dimensions of the learning experience, redefine what it means to be successful, and lay the groundwork for products, offerings, and features that can help students navigate this new medium of learning to meet their own goals, whether that means completing dozens of courses or simply checking out a new subject. [snip]

    Still, we are deeply committed to expanding our impact on populations that have been traditionally underserved by higher education, and are actively working to broaden access for students in less-developed countries through a range of initiatives

    There are valid criticisms of how well Coursera has delivered on its goal of helping students meet their own learning goals, but now it is apparent that the focus of their efforts is shifting away from the learner and towards the institution. Below are a few notes based on these recent interviews.

    Changing Direction From Founders’ Vision

    This is the second interview where Levin contradicts the two Coursera founders. In the case above Levin shows the point of Coursera is not primarily impact on learners but is reach of great universities. In a New York Times interview from April he made similar points in contrast to Andrew Ng. (more…)

  • Partial Transcript: Richard Levin (new Coursera CEO) on Charlie Rose

    I have written two posts recently about Coursera’s appointment of the former president of Yale as the company’s new CEO, with the implicit argument that this move represents a watershed moment for commercial MOOCs. In particular, Coursera seems likely to become the third generation of Richard Levin’s dream, following AllLearn and Open Yale Courses. I’ve also argued that Levin is embellishing the history by making Internet bandwidth a primary factor in the demise of AllLearn when the lack of a viable business model was the more important issue, with even Levin arguing this point.

    Richard Levin was just interviewed by Charlie Rose, and I am including a transcript of most of the segment (starting around 3:15), highlighting some key points in bold. This interview should give us further insight into the future of commercial MOOCs, especially as we have the first non-founder CEO in one of the big three commercial MOOC providers. Follow this link to watch on CharlieRose.com and avoid the annoying Hulu ad.

    Rose: You could have gotten a government job, as an ambassador or something; maybe been Secretary of the Treasury as far as I know . . . you could have done a lot of things. But you’re out running some online education company (laughs).

    Levin: It’s a fantastic mission, it’s really the perfect job for me and for following a university president’s [job].

    Rose: Why’s that?

    Levin: One, I like running things, so it’s an opportunity to run something. But most important it’s so much an extension of what I’ve tried to do. It’s to take Yale to the world, and this is an opportunity to take 108 of the world’s greatest educational institutions (and there’ll probably be some more) and teach the planet.

    (more…)

  • Coursera CEO Interview: Mike Caulfield nailed it two months ago

    Two months ago Mike Caulfield lamented the inability for many people in online education, especially massive online initiatives, to honestly learn from the past. In the post Mike referred to the failed AllLearn initiative and the seminal post-mortem written up in University Business.

    How does that relate? A paragraph from the 2006 post-mortem of AllLearn really stuck out for me:

    Oxford, Yale, and Stanford have kept quiet about the collapse of their joint e-learning venture…[h]owever, AllLearn’s closure could offer an unprecedented opportunity to step back and discuss the strengths and weaknesses of the business model… Further research into the series of collapsed online ventures may shed some light on what makes a successful distance education program, and enable some of the surviving online providers to redefine their business models and marketing strategies accordingly

    Of course they don’t delve into these things honestly, and as a result most people in these institutions are unaware of them. Like Leonard, the institutions alter the record of the past. They wake up the next day with amnesia, consult a set of dramatically altered notes, and wonder why no one has tried massive Ivy League courses yet. The PR push to cover one’s tracks ends up erasing the institutional knowledge that could build a better initiative.

    Little did Mike realize that he was writing a script.

    One month later Coursera hired Richard Levin as its new CEO. As president of Yale, Levin was one of the key figures in the creation of All Learn in 2000, and after the 2006 collapse of the initiative Levin was one of the key figures directly responsible for the Open Yale Courses initiative.

    (more…)

  • Coursera and edX Hire New Executives: What about online experience?

    Today’s big news is the concurrent change in leadership at two of the big three MOOC providers. First, Coursera announced they had hired Richard Levin, former president of Yale University, to be the company’s new CEO. Besides being a big-name college executive, Levin also led (or at least was president during) the development of Open Yale Courses. As reported by the New York Times:

    Mr. Levin, who has been an adviser to Coursera since January, has been experimenting with online education for years, beginning in 2000 in a partnership with Stanford and Oxford. In 2007, he started Open Yale Courses to make dozens of classes taught by Yale professors available without cost.

    “The main thing we will work on is to establish this model so our partner universities feel that offering large-scale MOOCs is an important part of their mission that helps faculty expand their reach, and benefits the world,” Mr. Levin said.

    Mr. Levin, who has extensive experience in China, will also work on expanding Coursera’s presence there. Already, he said, China is the second-biggest source of Coursera enrollment, after the United States.

    Meanwhile, the Coursera founders and previous president are taking on new roles. Daphne Koller will become president, Andrew Ng will become chairman of the board of directors and chief evangelist, and Lila Ibrahim will become chief business officer.

    On the same day, coincidentally, edX announced they had hired Wendy Cebula as the company’s new president and chief operating officer. According to the company’s web site: (more…)