Last month Cengage Learning released a white paper titled “Open Educational Resources (OER) and the Evolving Higher Education Landscape” where the headline called out expected increases in OER adoption:
Open Educational Resources (OER) in higher education have the potential to triple in use as primary courseware over the next five years, from 4 percent to 12 percent, according to a survey of more than 500 faculty by Cengage Learning. In addition, the use of OER for supplemental learning materials may nearly quadruple in size, from 5 percent to 19 percent.
The 4 percent adoption of OER as primary courseware aligns with the Babson Survey Research Group (BSRG) finding of 5.3% using open textbooks (yes, we’re assuming the terms are interchangeable at least for the survey results). But the expectation that OER adoption may triple for primary usage and quadruple for supplemental is new. The BSRG did not estimate market growth – they just identified perceptions and barriers.
There were enough causes for skepticism, however, that prevented me from taking the report at face value. A traditional textbook publisher touting OER growth while offering little data or methodology to back up their claims. The tendency for some OER advocates to run with half-baked numbers. The question of open-washing and associated risk of redefining OER.
I contacted Cengage and spoke to Cheryl Costantini, VP of Content Strategy to learn more about the study. Unfortunately, the deeper I dug the more credence I give to the results (unfortunate in terms of attention-grabbing blog post headlines). Long and short – the report seems like solid information despite a few flaws and need for broader sample size. (more…)

