Michael and I have made several specific criticisms of D2L’s marketing claims lately culminating in this blog post about examples based on work at the University of Wisconsin-Milwaukee (UWM) and California State University at Long Beach (CSULB).
I understand that other ed tech vendors make marketing claims that cannot always be tied to reality, but these examples cross a line. They misuse and misrepresent academic outcomes data – whether public research-based on internal research – and essentially take credit for their technology “delivering results”.
This week brought welcome updates from D2L that go a long way towards addressing the issues we raised. As of Monday, I noticed that the ‘Why Brightspace? Results’ page now has links to supporting material for each claim, and the UWM claim has been reworded. Today, D2L released a blog post explaining these changes and admitting the mistakes. D2L even changed the web page to allow text selection for copy / paste. From the blog post: (more…)
