e-Literate

Present is Prologue

Author: John Prusinski

  • Overcoming Barriers to Enrollment: Can AI Increase Student Success?

    Overcoming Barriers to Enrollment: Can AI Increase Student Success?

    Date: November 18th, 2019
    2pm ET


    Michael Feldstein
    Chief Accountability Officer
    e-Literate

    Drew Magliozzi
    Co-Founder and CEO
    AdmitHub

    Lindsay Page
    Professor of Research Methodology
    University of Pittsburgh

    Tim Renick
    Senior VP for Student Success
    Georgia State University

    Higher ed administrators are likely familiar with “summer melt” – the phenomenon in which students are admitted to college, accept, but never show up on campus. It most often impacts first-generation college students who run into challenges during the enrollment process—often bureaucratic ones, like getting a health form or a parental signature—and don’t have the support they need to overcome the hurdle.

    In 2017, the AI developer AdmitHub partnered with researcher Lindsay Page and their customer Georgia State University to prove that AI chatbots could help reduce summer melt. The results of their randomized controlled trial speak for themselves: the chatbot helped Georgia State to reduce summer melt by more than 20 percent. 

    The study has value for any university looking to reduce summer melt and help students persist in their degree, regardless of whether or not they already use AI or chatbots on campus.

    AdmitHub logoJoin Professor Page, GSU’s Senior Vice President for Student Success Tim Renick, and AdmitHub co-founder Drew Magliozzi to learn how to reduce summer melt at your institution.

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