A full seven months after BbWorld 2015, Blackboard has yet to move any new functionality for Learn Ultra from “in development” or “in research” to “available” according a new public webinar. That is, Learn Ultra is no further along from a customer delivery perspective than they were in July 2015, when they were already a year late. Furthermore, Blackboard promised at BbWorld 2015 that Learn Ultra would be available to all customers in technical preview mode by Fall 2015 and available for active pilots with students and course content by Spring 2016, yet I have talked to several of Blackboard’s best long-term customers who have no access to Ultra and no updates on plans. What is becoming clear is that Learn Ultra as originally envisioned will not be in General Availability by BbWorld 2016.
I asked Blackboard for statements on the current Ultra status and was able to interview Mark Strassman, Senior VP of Product and Marketing, late last week. Mark described that Blackboard has decided to change their product strategy based on selected customer feedback in technical preview. According to Strassman:
Based on customer feedback on our Learn SaaS offering, we have evolved our strategy to make it easier for institutions to move to Learn SaaS and adopt Learn with the Ultra Experience. Later this year we will provide a new Ultra-inspired theme that customers can use with either Learn 9.1 or Learn SaaS with the Original Experience. This theme will give users of our current product an updated look-and-feel, and make it easier for them to deploy Learn Ultra, either standalone, or alongside existing courses in the Original Experience.
What this means is that Learn 9.1 Original will start to look more like Ultra and Ultra will start to look more like 9.1 Original. Let’s unpack that statement a little. (more…)
