e-Literate

Present is Prologue

Tag: Blackboard

  • Two-Year Anniversary of Blackboard Acquisition of Moodlerooms and NetSpot

    Two years ago today, Blackboard made a dramatic change of course with a series of public announcements:

    At the time I described these changes:

    Most of the discussion in articles and blogs follows the meme of Blackboard entering open source, or even the meme of Blackboard acquiring competitors. I think the news is more significant than either of these two memes.

    Blackboard just did a 180-degree turn on their strategy for their core LMS business. They have moved from consolidating all customers into Learn 9.1 to providing products and services that are almost LMS-agnostic.

    Archive of Statements

    Given this dramatic turn of events, I wrote an additional post that captured the public statements (press releases, blog posts) from Blackboard, Moodlerooms, NetSpot, and even Blackboard competitors for the purpose of checking to see if the acquisitions really did signal a true change in strategy and support for open source. This two-year anniversary seems the perfect time to check up.

    Bb’s Previous Open Source View

    Just how big of a change did the announcements represent? Consider Blackboard’s moves regarding alternative LMS solutions in the previous six years. (more…)

  • New look at LMS data for US small colleges

    Last fall I mentioned two new non-survey data sources available to track LMS adoption within higher ed. While surveys for subjective, attitudinal information still make sense, surveys of hard data are losing their value over time. Analyses of automatically collected system data place less of a burden on the organizations providing the information, and these analyses also allow a more agile approach to refining the data collection and viewing from different angles. Today Edutechnica released a new report on LMS adoption that demonstrates these benefits.

    When we provided our initial analysis of LMS usage in fall of 2013, one point of feedback that we heard loud and clear is that because our data only included institutions with greater than 2000 enrollments, we excluded a fair number of community colleges, career colleges, and liberal arts colleges. To the credit of those who provided this feedback, they were absolutely correct. Three-quarters of all recognized higher education institutions in the United States have fewer than 2500 FTE – a critical demographic as the majority of universities in the US are of this size or smaller. To more fairly represent LMS usage we needed to include data on smaller schools.

    We are now excited to be able to provide analysis of a data set for institutions with greater than 1000 students.

    The team presents the raw data for schools above 1,000 FTE, calling out some of the differences from their earlier report. But one key view they provided is looking at institutional LMS adoption per school enrollment size.

    Seeing Moodle’s increased usage prompted us to investigate Moodle further. An interesting thing happens below 2500 FTE; Moodle actually exceeds Blackboard’s market  share.  Only after this point do the demographic segments diverge. (more…)

  • The Resilient Higher Ed LMS: Canvas is the only fully-established recent market entry

    For a few years starting in 2009, it seemed one of the best ways to raise VC funds or corporate internal investment was to say “we can beat Blackboard with a new cloud-based platform”. Witness Coursekit / Lore, Instructure / Canvas, OpenClass, LoudCloud Systems, Helix, and even more recently MOOC platforms. There were many articles written as these new systems entered the market, but what if we look back and ask whether the LMS market has actually changed recently? The picture that emerges is one of surprising resiliency by the established LMS providers.

    In fact, I would argue that in the past eight years (at least in North America) the only new system that has fully established itself in the LMS market is Canvas. Note that I have combined WebCT and ANGEL within the Blackboard umbrella, but even these systems established themselves more than a decade ago.

    (more…)

  • Update: Blackboard and Washington Post change the employee count

    Well that was a major change. As I noted yesterday, Blackboard described its reorganization efforts to the Washington Post for its Saturday profile of the company and CEO Jay Bhatt.

    Blackboard today is completely reorganized, compared with a year ago, a process that required layoffs in some departments and new hires in others, Bhatt said. The company counts roughly 2,200 employees to date.

    This was interesting to me, since in Fall 2012 Blackboard gave information to both the Washington Business Journal and the Washington Post stating that the company had 3,000 employees. I noted this in my post yesterday:

    That is a significant change, if these stories are accurate, going from 3,000 employees to 2,200 in less than 18 months …

    The Washington Post just issued a correction to their story today that changes the numbers significantly:

    Blackboard today is completely reorganized, compared with a year ago, a process that required layoffs in some departments and new hires in others, Bhatt said. The company counts roughly 3,000 employees to date.

    There is almost no explanation for the change in numbers, other than the following:

    An earlier version of this story incorrectly spelled Adrenna, the learning management platform. It also incorrectly stated how many people are employed at Blackboard. This version has been corrected.

    (more…)

  • Blackboard seems to have cut large amount of workforce

    Update: Please see new post with updated information.

    Update: I heard back from the company that part of the discrepancy in numbers is that public statements about employee count may have changed in whether they included the call center employees (which vary seasonally). If I can get some hard numbers from Blackboard, I will publish a new post with more accurate information. For now, please note that the 26% number may be based on inconsistent definitions. Accordingly, I have changed the post title and am bumping this post.

    The Washington Post ran a piece over the weekend about Blackboard’s reorganization efforts since Jay Bhatt took over as CEO.

    Blackboard has upended its corporate structure and strategy behind closed doors since chief executive Jay Bhatt took over the private company a year ago with a mandate to reinvigorate one of the District’s oldest and most recognized technology brands.

    The changes come after years of eroding market share for Blackboard, a pioneer in online learning management software. Bhatt said the changes made in the past year provide a foundation on which to grow the business.

    Michael and I have both noted some of the layoffs that have taken place as well as the reorganization and removal of silos. Alert former employee George Kroner, however, noted on Twitter just how significant the layoffs have been. This nugget from the WaPo story is the key:

    Blackboard today is completely reorganized, compared with a year ago, a process that required layoffs in some departments and new hires in others, Bhatt said. The company counts roughly 2,200 employees to date.

    Compare this to the first story on company layoffs from September 2012, from Bill Flook at the Washington Business Journal. Note that Michael Chasen was still CEO at this point, as Jay Bhatt took over at the end of December 2012.

    In a statement, Blackboard spokesman Matthew Maurer said the company has “seen strong growth this year in terms of revenue and in the acquisition of new businesses that have opened up new markets for us.” The company’s total workforce now stands at 3,000 globally, “even with the recent elimination of a small number of roles,” he said.

    That is a significant change, if these stories are accurate, going from 3,000 employees to 2,200 in less than 18 months – a reduction of more than 26% of the workforce [see update above].

    I’m sure that not all of these losses have come from layoffs, as a fairly significant number of employees have likely left of their own volition. This is fairly typical within companies making such significant changes, however.

    For now, it’s worth noting that there are big changes happening at the two biggest commercial LMS providers (Desire2Learn recently laid off 7% of its workforce).

  • State of the Anglosphere’s Higher Education LMS Market: 2013 Edition

    I shared the most recent graphic summarizing the LMS market in September 2012, and thanks to new data sources it’s time for an update. As with all previous versions, the 2005 – 2009 data points are based on the Campus Computing Project, and therefore is based on US adoption from non-profit institutions. This set of longitudinal data provides an anchor for the summary.

    What I’ve been attempting to do lately is to expand the market definition beyond the US. Last year I used some heuristics:

    LMS_MarketShare_20121018-Home

    (more…)

  • Layoffs and reorganization at Blackboard

    Bill Flook, who covers the DC technology scene for Business Journals, just interviewed Blackboard CEO Jay Bhatt about last week’s layoff. The full article can be found here. From a quick read, it looks like Blackboard is executing on two key priorities:

    • Trimming the fat caused by years of acquisitions and redundant operations; and
    • Completing the acquisitions by centralizing core functions, particularly under new management.

    From the article:

    Blackboard Inc. carried out a round of layoffs last week as part of a broader reorganization by CEO Jay Bhatt, the latest in a string of actions aimed at revitalizing the 16-year-old ed-tech behemoth.

    Bhatt, in an interview Tuesday evening, confirmed the job cuts, which he described as “a very small action we took to take some costs out of the business, primarily on things that don’t allow us to get where we need to go.” He declined to specify the number of layoffs.

    As for the priority of trimming the fat, it is now fairly clear that Blackboard is not set to divest any major product lines, but rather will follow a path of centralization. The new management team is a key part of the reorganization plans.

    (more…)